The race for the GOP has hit that crucial period where the votes really matter. The candidates are now waged in a nasty war against each other which has left everyone involved a little battered. And all of this is perfectly normal. It’s an election, after all, not a pillow-fight. In some ways, with the exception of accusations that are plainly untrue, it’s a good thing. When a nominee is finally chosen, he will have a better idea of how to handle attacks and the public will have lost interest in most of his personal baggage. Yes, these guys step way over the line sometimes and I know we hate to see our candidates turn on each other, but that is the nature of politics and we shouldn’t lose too much sleep over it. The thing that should really concern us is what the eventual nominee will do when he goes up against Barack Obama in the general election. The past few decades have shown us that GOP candidates may be willing to let the claws come out with each other, but are hesitant to show any tenacity in the big game. We know that the left will be more than happy to smear the Republican nominee, even if they have to lie and distort things to do it. If the Republicans are going to stand a chance this year, they needn’t rely on dirty tricks or half-truths, but they must willing to speak boldly and plainly about the first term of Barack Obama. If the GOP is willing to walk away from political correctness for the 2012 campaign, then they can use the President’s own rhetoric as a valuable political weapon against him.
Last week, the President delivered the annual state of the Union Address. If you were looking to learn something new about the President’s specific plans for the future or perhaps to gain some insight into the actual state of the union, this was not the speech for you. But if you were looking for a blueprint of the 2012 election, this speech was a gold mine. I have to confess, I couldn’t bring myself to watch it the night of. Forgoing primetime t.v. in order to listen to the President say a whole lot of nothing is not a very appealing offer. So, the next morning, I played the audio on my computer while I was doing some housework. About 20 minutes in, I walked by the computer and saw that Nancy Pelosi was sitting behind Barack Obama in the Speaker’s chair. Yep, I was listening to the address from 2010. I would have felt foolish for not noticing immediately if not for two things. 1.) There were no specifics in his opening remarks which would have given me any inkling about the date of the speech. The speech was vague and devoid of any real substance. 2.) When I did load the correct video, I checked the date twice because it was just a rehashing of everything I just listened to in the first video. While many of us joke that the President’s speeches sound as if they are written with some sort of Mad Libs-for-politicians book, there’s more truth to that statement then you may initially think. His response to any given topic is about the same. “Blah, blah. Play by the rules. Wall Street, Main Street. I inherited this. Blah, blah infrastructure. China’s schools and bridges. I saved us from the brink of disaster. Rich people should pay their fair share. Blah, blah my policies need more time. Republicans/Supreme Court keep getting in my way.” Just about every speech in the last four years went something like that. And the fact that he didn’t switch things up for the last major address before campaign season shows that, at least to some extent, this stuff works. Despite his falling approval ratings, there is a sizeable portion of the country that still buys into the Hope and Change rhetoric. They believe that when he says his cure for the economy is “promoting a sense of fairness,” that he is making an actual policy proposal. They think that when he says he saved or created 3 million jobs, that he actually calculated that number using some basic system of math that the rest of us are familiar with. They trust that when he says that he wants “equal work for equal pay,” that somewhere out there, in the year 2012, is an American woman with a PhD and a 60 hour a week job, getting treated like a 1920′s cigarette girl. The point is this, while many conservatives laugh at some of the outlandish claims coming from the White House, a large percentage of the population takes the President’s rhetoric at face value. And that is what needs to be addressed in the upcoming general election.
One of the major problems that has plagued Republican politicians is their unwillingness to reframe the conversation. When they are asked a flawed question like, “The Obama Administration has saved or created x amount of jobs, why do you think you could do better?,” they respond with something like “the President’s policies have slowed the economy and the recovery would have been much faster with lower taxes and less regulation.” That’s all true, but they need to address the false assumptions in the question first. What the ought to say is 1.) the phrase “saved or created” doesn’t mean anything. There is no quantifiable way to measure that. 2.) When you look at the total number of jobs lost versus the total number of jobs created, there is a net loss. If a business takes in $2,000 a week, but pays out $5,000 a week in expenses, you don’t say that company made $2,000. Likewise, if 6 million jobs were lost since the President took office and he “saved or created” 2-3 million, he doesn’t get to claim that he added jobs. Then, they can explain why their policies would have worked better. The President’s greatest strength is his ability to make people feel really good without ever really saying anything. If Republicans are going to take the Presidency in 2012, they have to be willing to call him on it. When he says, “we can restore an economy where everyone gets a fair shot, everyone does their fair share and everyone plays by the same set of rules,” they need to answer with a firm “What in the world does that mean?!” Last time I checked, no one was running against him on an anti-fairness platform. By fairness, does he mean taking more money from people who have earned it and giving it to people who have not? Or does he mean raising taxes to invest in super important infrastructure programs like Solyndra? Making vague references to one’s love of “fairness” sounds great to a casual listener. After all, who doesn’t like fairness? The Republican nominee for President must be willing to make Barack Obama explain his rhetoric and own up to his failures. If he says that the country is full of crumbling bridges that we must repair in order to get people working again, ask him which specific bridges he is referring to and exactly which people would have a job if only there was a bridge to connect them to it. When he says he saved us from the “worst economic crisis since the great depression,” the response ought to be, “Mr. President didn’t you estimate that if you did nothing unemployment ‘may reach as high as 8%?’ Under your direction it held steady at around 10%. By your own estimation, you made things much, much worse.” We shake our heads in amazement at the number of people who think this President has been a success, but we forget that many of them are basing this on his own declarations of success. They certainly have never heard anyone in the White House Press Corps push him for answers. All they have heard is that he loves equality and “transparency,” is trying to fight greed, has saved us from certain disaster, and would have been an even more awesome President if the nasty Republicans weren’t using “the politics of fear.” They hear the claims that he has “resorted our name” oversees when, in reality, his incessant bowing to foreign leaders, apologizing for the US, and finger-wagging at Israel has our enemies laughing at us and our allies a bit nervous. They hear all about how he has done wonders for the downtrodden minorities in this country, but have never heard someone ask him to specifically name what those things are. Was it driving black unemployment to 16%? Maybe is was scrapping the D.C. voucher program, which gave thousands of minority students a chance at a better education? White House insiders are saying that a large part of his campaign will focus around how he “saved” Detroit. This should be music to the ears of our future nominee. No one looks at Detroit and thinks “Now there’s a success story!” Estimates show that the GM bailout (which were told would be repaid in full), resulted in an overall loss of $23.6 billion, which will never be recovered to taxpayers. The Obama-promoted Chevy Volt is not only a commercial failure, but it has cost taxpayers $250,000 per car. We shouldn’t be wringing our hands with worry that voters will believe that the President has indeed saved the economy, we should be thrilled that Republicans get to run against someone who is so easily exposed as dishonest. The problem isn’t in making an argument for new leadership in Washington, it’s in finding someone who is willing to do it.
Conventional wisdom says that in order to win over independents, candidates must not insult one another. John McCain was a big supporter of this theory. He often referred to then-candidate Obama as a “good guy.” He denounced any supporter who suggested that the Barack Obama was a radical. And, oh yeah, he lost. It wasn’t just him either, the entire Republican establishment has bought into this idea that you can’t say anything bad about anyone, even when it’s true. And I don’t know if you’ve noticed, but the other side isn’t using the same rule book. As often as Democrats whine about a need for civility and an “elevated” political climate, they are the first ones to mud-sling and name-call. They mischaracterize everything that conservatives do as racist, homophobic, bigoted, and so on. The left is not only willing to mock their opponents, but they are willing to lie to do it. I certainly don’t want my candidate to do anything dishonest, but why are Republicans so afraid to tell the truth about their opponents? It makes no sense. Ask yourself, if an undecided Independent sees a Republican point out that the President is being dishonest, is his reaction going to be 1.) anger at the President for misleading him, 2.) a curiosity to look at the issue more closely, or 3.) anger at the Republican for pointing out the deception? If the answer is option three, HE WAS NEVER GOING TO VOTE REPUBLICAN ANYWAY! Lots of people like to say that their “undecided” when a pollster comes around. It makes them seem smart and reflective. But with a President this liberal, anyone who is reasonably well-informed has already made up their mind. They are either liberal enough to vote for Obama, in which case they will never vote for any Republican, or they are at least somewhat conservative, in which case they would vote for just about anyone but Obama. He’s not the sort of man that generates luke-warm feelings. The small number of people who are truly undecided, are typically people who aren’t all that familiar with the issues. Republicans can’t possibly hope to win them over if they won’t tell them the facts!
A lot of pundits are saying that the Republican nomination is a done deal. Maybe that’s true, maybe not. If Mitt Romney is our nominee, he will be better than John McCain was in a lot of ways. Unfortunately, he is also similar to John McCain in many ways too. In the 2008 primary, John McCain asserted that he had led Americans for “patriotism” and Romney had led “for profits.” He implied that Romney had somehow manipulated his taxes. Later that year, he said that Obama was “a decent family man,” he highlighted areas where he and our current President were in agreement, and he would not address the issue of Barack Obama’s numerous radical associates. In 2012, despite his hard-hitting attacks against Newt Gingrich, Mitt Romney is already testing the water on his Obama-is-a-super-nice-guy-but-just-a-touch-”misguided” routine. I don’t know if Romney will be the nominee, but if he is, he needs to abandon this strategy immediately. It is a sure loser. The remaining candidates must understand that all their tough posturing in the primary means nothing if they won’t go on the offensive during the general election. The American voters are not fragile children who can’t handle a tough race. In fact, most would find a dose of brutal honesty refreshing. Between his record and his empty rhetoric, this President is virtually handing over the keys to the White House. All we need is a candidate who is willing to reach out and grab them.
